Just a few short months ago students at Klein were eagerly searching out employers and opportunities at the Klein Career Fair Open House. Campus was busy with seniors putting final touches on their portfolios and juniors brushing up their resumes. However seemingly overnight, this unprecedented pandemic brought it all to an abrupt halt. Leaving us all on our living room couches thinking, “now what?”
While we all try to cope in this time of uncertainty, there are some things that can make us, as young advertising professionals, feel more secure about ourselves and about our work.
1. Create a Campaign.
Continue building your portfolio and grab a buddy to brainstorm and build out a fresh campaign. As online classes and the semester come to a close, use your extra time to push your creativity to new limits for a mock campaign with an endless budget. It will show initiative and serve as a great talking point in your next interview.
2. Consider a Portfolio Program
While this round of education came to a dramatic halt, there is always more to learn. Portfolio programs can help graduating seniors hone in your craft and push you further into the industry. There are the big names like Miami Ad School and even little guys like the Denver Ad School (which was founded by a Temple Alumni). These schools have portfolio programs for art direction, copywriting, strategy, and other more specific focuses.
3. Freshen up your resume
If you don’t already have a resume, now is a great time to make one! If design isn’t your strong suit, Canva has plenty of templates to work off of. Remember that important courses and class projects can always be used in replace of work experience, so don’t worry if you haven’t landed that first internship yet.
4. Try Freelancing
If your summer internship got canceled, don’t let that stop you from getting real world experience. Upwork is a service that connects business professionals to independent freelance designers.
5. Join Diamond Edge Communication
If you're not graduating just yet and sticking around to the fall, register for Diamond Edge Communication. Get real world experience with real clients in an agency setting.